What Exactly Are You Marketing?
Do you think it’s possible to sell a product you don’t know about? I guess in the offline world, aggressive salespeople can get away with it but not in the attention starved Internet. It’s important to...
View ArticleThis Thin Affiliate is STILL Killing it on AdWords
Seth Godin mentioned it is easier to change with the market than it is to change the market: Just because you’re good at something doesn’t mean the market cares any longer. … It’s extremely difficult...
View ArticleThe Ultimate Guide to PPC Affiliate Marketing
You may have come across get-rich-quick books telling you how you can make a fortune in affiliate marketing. Hand over $97, and you’ll get “the secrets”. We’ve decided to give you “the secrets”, and...
View ArticleFascinating New Adwords Placement Test
Google announced on their LatLong (Maps) blog today that they’re experimenting with placing pricing for hotels directly next to the hotel listings in Google Maps. At first glance, it looked like...
View ArticleLeveraging New Keywords & Search Trends for Profit
Let’s look at a couple of useful tools for predicting fast-growing, lucrative PPC opportunities: Google Insights For Search, and Google Hot Trends. Insights For Search Google Insights For Search is a...
View ArticleDouble Serve Google Ads Like a Boss
When I grow up I want to be a big brand. You can double-serve Adwords ads to multiple domains and likely get away with techniques smaller advertisers would get insta-banned for: Even if you eventually...
View ArticleDid Google Just OK Adwords Arbitrage Again?
I feel like I’m in some kind of dream. I don’t know how I missed it, but this was posted on the Google Adwords blog just last week: Using Google Adsense to Complement Your Adwords Account The post asks...
View ArticleThoughts on Adwords’ Slaps, Bans, & Recovery
There are reports lately of a fresh round of “Google Slaps” going around. It seems like this happens every six months or so, usually in waves. I’ve heard of quite a few of the latest slaps being tied...
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